Packed with contemporary examples from the business world, this is an exciting and engaging text which explains how language works in business, how to analyse i
Responding to the growing interest in the role of language in international business, this book presents language as a critical management challenge for the int
Clarifies the misconceptions around the topic of body language while providing a new approach to understanding non-verbal communication in the workplace
New opportunities in the global workplace have heightened interest in business studies. In response to this trend, this book presents an in-depth analysis of a
Language Policy in Business: Discourse, ideology and practice provides a critical sociolinguistic and discursive understanding of language policy in a minority