Free Prize Inside
| Author | : Seth Godin |
| Publisher | : Penguin UK |
| Total Pages | : 195 |
| Release | : 2006-03-02 |
| ISBN-10 | : 9780141019710 |
| ISBN-13 | : 0141019719 |
| Rating | : 4/5 (10 Downloads) |
Book Synopsis Free Prize Inside by : Seth Godin
Download or read book Free Prize Inside written by Seth Godin and published by Penguin UK. This book was released on 2006-03-02 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 2003 Seth Godin introduced the concept of the 'purple cow' to the marketing world. Now he takes his ideas a few steps further. How can you make a product so good it will sell itself? And how can you persuade 'brown cow' outfits to adopt an idea that will stand out in the herd?
