Welcome to the George Inn near London Bridge; a cosy, wood-pannelled, galleried coaching house a few minutes walk from the Thames. Grab yourself a pint, listen

Local/ Global Shakespeare and Advertising examines the local/ global and rhizomatic phenomenon of Shakespeare as advertised and Shakespeare as advertising. Star

Explored in this essay collection is how Shakespeare is rewritten, reinscribed and translated to fit within the local tradition, values, and languages of the wo

Drawing on debates around the global/local dimensions of cultural production, an international team of contributors explore the appropriation of Shakespeare’s

First Published in 1967. Routledge is an imprint of Taylor & Francis, an informa company.