This book offers information about how to promote and market tourism attractions for maximum results. It looks at different approaches, strategies, tools, and t

To attract attention to your cause, you could:o Paint your building Day-Glo orangeo Blare hip hop music from the rooftopo Have staff members sport Mohawk haircu

In Dirty Little Secrets of Buzz, veteran PR stunt-planner David Seaman brings a fresh, counterintuitive new-media approach to the traditional marketing and PR h

The former editor of Mashable and cofounder of DominateFund examines the psychological phenomena that captivate our attention—and how we can leverage them to

God does not only show us the problem, He also offers the solution. Many have done so well in analyzing the techniques of prayer, but few have an answer to the