Now available in paperback, with an all new Reader's guide, The New York Times and Business Week bestseller Co-opetition revolutionized the game of business. Wi
The book examines the theories of co-opetition and follows this up with empirically based case studies as well as experimental evidence from the laboratory and
This book disentangles the foundations of coopetition (i.e., concurrent competition and cooperation) by exploring in-depth the intellectual legacy of Eastern an
The book examines the theories of co-opetition and follows this up with empirically based case studies as well as experimental evidence from the laboratory and
Presents the comprehensive framework of analytical techniques to help a firm analyze its industry as a whole and predict the industry's future evolution, to und