Ecotourism Programme Planning

Download or read book Ecotourism Programme Planning written by David A. Fennell and published by CABI. This book was released on 2002-01-01 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism is the world's largest industry. In the past decade it is the natural-resource-based sector that has experienced the greatest growth. In particular, adventure, cultural and ecotourism (ACE tourism): for example, skiing, white-water rafting, whale watching, festivals and fairs. This book provides an in-depth overview of the different operations of ACE tourism. It draws on theory from recreation and leisure studies, tourism, marketing, and environmental management to demonstrate the importance of effective program planning. This is especially significant as industry competition becomes more intense in this growth sector.