We've gone from regarding the Net as something exotic to something that we take for granted, like mains electricity or running water. Yet most people have no id

We've gone from regarding the Net as something exotic to something that we take for granted, like mains electricity or running water. Yet most people have no id

John Naughton is The Observer's "Networker" columnist, a prominent blogger, and vice president of Wolfson College, Cambridge. The Times has said of his writing,

A goldmine of strategic insights and practical business guidance covering all aspects of media entrepreneurship in the Digital Age The media industry is facing

An Economist Book of the Year An October 2014 Indie Next Pick An enthralling literary debut that evokes one of the most momentous events in history, the birth o