Lean Customer Development

Lean Customer Development
Author :
Publisher : "O'Reilly Media, Inc."
Total Pages : 240
Release :
ISBN-10 : 9781492023753
ISBN-13 : 1492023752
Rating : 4/5 (53 Downloads)

Book Synopsis Lean Customer Development by : Cindy Alvarez

Download or read book Lean Customer Development written by Cindy Alvarez and published by "O'Reilly Media, Inc.". This book was released on 2017-08-30 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research—before you waste months and millions on a product or service that no one needs or wants. With a combination of open-ended interviewing and fast and flexible research techniques, you’ll learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them. These insights may shake your assumptions, but they’ll help you reach the "ah-ha!" moments that inspire truly great products. Validate or invalidate your hypothesis by talking to the right people Learn how to conduct successful customer interviews play-by-play Detect a customer’s behaviors, pain points, and constraints Turn interview insights into Minimum Viable Products to validate what customers will use and buy Adapt customer development strategies for large companies, conservative industries, and existing products


Lean Customer Development Related Books

Lean Customer Development
Language: en
Pages: 240
Authors: Cindy Alvarez
Categories: Business & Economics
Type: BOOK - Published: 2017-08-30 - Publisher: "O'Reilly Media, Inc."

DOWNLOAD EBOOK

How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer dev
Lean Customer Development
Language: en
Pages: 238
Authors: Cindy Alvarez
Categories: Business & Economics
Type: BOOK - Published: 2017-08-30 - Publisher: "O'Reilly Media, Inc."

DOWNLOAD EBOOK

How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer dev
Lean Customer Development (Hardcover Version)
Language: en
Pages: 238
Authors: Cindy Alvarez
Categories: Business & Economics
Type: BOOK - Published: 2014-05-19 - Publisher: "O'Reilly Media, Inc."

DOWNLOAD EBOOK

This practical guides shows you how to validate product and company ideas through customer development research before you waste months and millions on a produc
Lean B2B
Language: en
Pages: 225
Authors: Étienne Garbugli
Categories: Business & Economics
Type: BOOK - Published: 2022-03-22 - Publisher: Étienne Garbugli

DOWNLOAD EBOOK

Get from Idea to Product/Market Fit in B2B. The world has changed. Nowadays, there are more companies building B2B products than there’s ever been. Products a
The Lean Product Playbook
Language: en
Pages: 336
Authors: Dan Olsen
Categories: Business & Economics
Type: BOOK - Published: 2015-05-21 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

The missing manual on how to apply Lean Startup to build products that customers love The Lean Product Playbook is a practical guide to building products that c