Develops a theoretically based system guided by principles of social exchange and administration that ensure high quality surveys at low cost. Presents step-by-

The classic survey design reference, updated for the digital age For over two decades, Dillman's classic text on survey design has aided both students and profe

A crucial resource for increasing response rates and obtaining high-quality feedback from mail, electronic, and other surveys Don Dillman's Mail and Internet Su

Internet-based surveys, although still in their infancy, are becoming increasingly popular because they are believed to be faster, better, cheaper and easier to

This third edition presents a review of methods to increase the validity and reliability, as well as response rates, of your surveys.