Strategic planning within a community framework is essential for tourism to reach its potential. This book combines the four principal functions of business man
Strategic Management for Hospitality & Tourism Sector discusses the basic concept of strategic management for the sector of hospitality and sector. It includes
An internationally focused text which explains strategic management, analysis and implementation specifically in the tourism industry. Fully revised and updated
This comprehensive textbook has, at its core, the importance of linking strategic thinking with action in the management of tourism. It provides an analytical e
Tourism and hospitality is swiftly advancing as a significant economic industry. The traditional form of tourism has diversified into various forms of tourism s