Related Books

The CEO's Guide to Marketing
Language: en
Pages: 248
Authors: Lonny Kocina
Categories: Business & Economics
Type: BOOK - Published: 2017-10-24 - Publisher: Greenleaf Book Group

DOWNLOAD EBOOK

This is the most practical marketing book you will ever read. It outlines a six-step process that will bring clarity to marketing like you’ve never experience
The CEO's Digital Marketing Playbook
Language: en
Pages: 250
Authors: Thomas J. Donohoe
Categories: Business & Economics
Type: BOOK - Published: 2019-11-15 - Publisher: Koehler Books

DOWNLOAD EBOOK

The CEO's Digital Marketing Playbook is the definitive playbook and crash course for both the baseline and advanced digital and direct marketing that every comp
Startup CEO
Language: en
Pages: 486
Authors: Matt Blumberg
Categories: Business & Economics
Type: BOOK - Published: 2020-08-04 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

You’re only a startup CEO once. Do it well with Startup CEO, a "master class in building a business." —Dick Costolo, Former CEO, Twitter Being a startup CEO
Marketing for Ceos
Language: en
Pages: 148
Authors: Ben Legg
Categories:
Type: BOOK - Published: 2016-04-11 - Publisher:

DOWNLOAD EBOOK

Adknowledge Group CEO Ben Legg, a veteran of McKinsey, Coca-Cola and Google and one of the sharpest, most innovative minds in digital marketing, delivers a smar
The CEO's Strategy Handbook
Language: en
Pages: 0
Authors: Stuart Cross
Categories: Business & Economics
Type: BOOK - Published: 2011 - Publisher: Global Professional Publishing

DOWNLOAD EBOOK

There are many books on strategy, but very few focus on helping CEOs fulfill their role in leading strategy in their organization. The CEO's Strategy Handbook w