Crest the data wave with a deep cultural shift Winning with Data explores the cultural changes big data brings to business, and shows you how to adapt your orga

For many years, sports rights owners have had an ‘if you build it, they will come’ attitude, suggesting they take their fans for granted. Combined with adva

This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. This

A exploration of the latest trend in technology and the impact it will have on the economy, science, and society at large.

Supercharge your marketing strategy with data analytics In Data-First Marketing: How to Compete & Win in the Age of Analytics, distinguished authors Miller and